While our hearing aids can help us feel sexier — because we can communicate better — the beige-colored arcs behind or in our ears don’t always look the part. But with new entrants in the Hearables market, a wider variety of options is likely on the horizon. In my latest article for HHTM, I explore two recent announcements in the industry and what they might mean for people with hearing loss.
An excerpt from the article is below. Read the full post at FindHearing on HHTM.
There is not one answer that fits everyone. Some of us want our devices to be boldly shaped, brightly colored and noticeable. We decorate them and wear them with pride. If people can see our devices, we hope, it might make it easier to get the communication assistance we require.
Others prefer our hearing devices to slide into the background — hiding deep in our ears or blending into our hair or skin. We may be battling stigma or other self-imposed negative attitudes about hearing loss that inspire us to hide our devices from view and the inevitable questions they might raise about our ability to hear and function well.
The degree and type of hearing loss may also factor into our choices. While people with mild or moderate hearing loss may do very well with smaller devices, people with more severe losses may need the power that only a larger aid can provide.
People with hearing loss benefit when there is choice.
The real answer is that there is no one right answer for everyone. And with so many new entrants coming into the hearables market — there doesn’t need to be. People with hearing loss benefit most when there are a variety of choices available — options for both the look and the function of our devices. As well as the price point.
I am excited to watch as the industry continues to evolve. The real winners this time around may actually be the consumer.
Read the full article on HHTM.